ONLINE SHOPPING:
BY THE NUMBERS
Online shopping revenue reached $260 billion in 2007, up from $220 billion in 2006. But that represents only 5 percent to 7 percent of total retail sales.
Two-thirds (66 percent) of online users say they have purchased a product online, such as a book, toy, music or clothing.
78 percent of Internet users either agree (53 percent) or agree strongly (25 percent) that shopping online is convenient for them.
68 percent of Internet users either agree (47 percent) or agree strongly (21 percent) that online shopping saves them time.
