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Kleiner Perkins' latest start-up: Zazzle

zazzle.gifZazzle.com -- Kleiner Perkins and Google board member Ram Shriram invested $16 million in the series A round of this Menlo Park, Calif. startup, which provides a marketplace for buying and selling custom goods on the Internet. Consumers can use the site to design a custom T-shirt, poster, print, or card and make money every time it sells. Zazzle was founded in 1999 and launched its service in 2003. Kleiner Perkins managing partner John Doerr and Shriram serve on the board. (From Deal Flow)

For the uninitiated: This is notable because John Doerr is arguably the most successful venture capitalist around (backed Sun, Amazon, Netscape, the list goes on). He and Shriram invested in Google together.


Well, yes, maybe. I just went to register on the site. I don't see how it is really different to a lot of established create your own product sites. Maybe they will just market better. I agree that there is a lot of variation on what you can create. As they say:
"Lots of places offer apparel, posters, and cards and we do too. But no one else offers the range of sizes, colors or media that you find at Zazzle. And no one else utilizes our state-of-the-art reproduction techniques that deliver exceptional color, feel and resolution. "
Hmm, maybe. Maybe.

But, what's in it for the punter? If you use CafePress, you can set your own prices and make money. At Zazzle, you get a flat 10%. That's a in anyone's money. The users will make the site, they are effectively selling their creativity - and yet the return is pathetic. Despite the brilliance of the investors, I suggest this company will . And even if it doesn't, it isn't adding anything of interest to the world.

Ivan Pope on April 15, 2005 1:42 PM
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Remember when venture capital was about innovation instead of business plan plagerism?

decline2state on April 17, 2005 1:19 AM
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Its all about execution...

or I hope it is....!

We're at a critical junction (again?!) where forces of consolidation in cable and telecom, petty arguments from politicians afraid of being end run by people with nothing to lose providing open light to the squalors of political sausauge making, cries of intellectual property rights trying to cast large companies as victims being enslaved by acts of individuals...(heck the notion of property rights was to reign in the powerful from usurping small owners, not to protect large owners from petty use of the lord owners manors? or wasn't it?)

sheesh...I gotta start blogging again on my Roads Routes and Rules soap box!

Tom N on April 18, 2005 12:03 AM
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Is Zazzle a publically traded company? If not, any plans for an IPO? Thanks, Sharron.

sharron on July 19, 2005 8:13 AM
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the difference between zazzle and all their competitors is their back end technology. they've patented a method of making 4 color prints for literally pennies. anyone who's started a t-shirt company knows, the screen set up fees alone come up to $40-$100 PER COLOR!! you need the volume to cover the costs

at zazzle, you can get a single 4 color printed t-shirt made for pennies plus the cost of the shirt. their idea is not novel but their cost structure is so low, that margins are unbelivably fat. that's what's interested john and ram.


why it's good on July 19, 2005 12:46 PM
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i'll still buy my tee shirts at walmart

jim on July 19, 2005 6:48 PM
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Zazzle offres the best, and am ready to offer my contribution effectively.

poku on August 16, 2005 10:13 AM
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