Apple received last-minute approval from Cupertino to host event at Steve Jobs Theater

With just one day away from its debut, Apple’s new Steve Jobs Theater is considered to be a possible scene-stealer when the Cupertino tech giant unveils its new 10th anniversary iPhone and more.

Turns out, the state-of-the-art, subterranean auditorium received permission to host at the very last minute.

Public records from the city of Cupertino show Apple’s application to host the event was signed off on September 1, just eleven days before the highly anticipated event. Apple filed for a Temporary Occupancy Permit —which allows occupancy in a building still under construction— on August 8 and received approval from a Cupertino city employee on September 1, according to VentureBeat who first reported the story.

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It is unclear from the records which part of the Steve Jobs Theater remains incomplete.

Apple took a gamble on August 31, when it sent out invites to journalists with the caption “Let’s meet at our place” and the location at Steve Jobs Theater. If Cupertino did not sign the permit, it is possible Apple would have scrambled to find a replacement venue.

In the past, Apple held similar special events at the Bill Graham Auditorium in San Francisco.

The new theater is expected to wow the attendees with brand-new features. The theater has leather seats that have been said to cost as much as $14,000 a piece. It also has a hidden product demonstration room, concealed behind a retractable, circular wall, which will be unveiled to attendees after the presentation.

The theater, located on the southeastern end of the Apple Park campus, is visible by a silver disc held up by 20-feet-long glass panels. The attendees descend from the above-ground lobby to the auditorium via staircase or two glass elevators.

Photo: The theater at Apple Park, which will bear the name of company co-founder Steve Jobs. (Courtesy Apple)


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