Donald Trump’s win fuels plenty of chatter on Twitter, Facebook

The nail-biting presidential race between Republican Donald Trump and Democrat Hillary Clinton had the world talking on social media, generating a record amount of election night tweets and hundreds of millions of Facebook posts.

More than 75 million election-related tweets were sent through 3 a.m. ET on Wednesday, surpassing the record of 31 million tweets posted on election night in 2012, Twitter said.

On Facebook,  115.3 million people worldwide generated 716.3 million likes, posts, comments and shares related to the election. The social media giant, which didn’t provide a comparison to the 2012 election, also said there were 643 million views of election-related videos.

On Wednesday, Trump sent his first tweet after winning the U.S. presidency.

Clinton’s campaign also took to Twitter to express her thoughts.

As I wrote last week, some experts say social media played a bigger role in the 2016 election because of the higher volume of people consuming news on these platforms. But some political scientists question whether these messages are resonating with voters, who are skeptical of the information flowing through these platforms. Tech firms have been grappling with fake news and harassment on these sites.

Still, the election has highlighted the influence social media companies have in the coverage of major live events. This week, the Pew Research Center released a survey that showed 17 percent of social media users changed their views about a political candidate because of a post they saw on social media.

Twitter, which has faced layoffs and struggled to attract users, saw its stock jump almost 4 percent on Wednesday to $19.10 per share.

Shares of other tech firms such as Alphabet’s Google, Apple and Facebook saw their stock drop slightly.

Photo: Stephanie Bernal, 37, of San Jose, and Jane Facciolla, 28, of Cupertino, at right, celebrate as Donald Trump is introduced to make a speech on television during the election night party for Trump at the Santa Clara County Trump organizing office Tuesday, Nov. 8, 2016, in Sunnyvale, Calif. (Jim Gensheimer/Bay Area News Group)

 

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