Canadian startup uses Trump to lure Silicon Valley techies

A Canadian startup is using Republican front-runner Donald Trump in its latest campaign to recruit tech talent.

“Thinking of moving to Canada? Sortable is hiring,” the advertising company wrote on its website over a picture of the controversial presidential candidate.

The Ontario startup claims 31 percent of Americans would considering moving to Canada if Trump is elected.

“Now, while we don’t think Americans will actually move en masse to Canada if the election doesn’t go their way, we do want to extend an offer,” Sortable wrote. “Because it’s the polite, Canadian thing to do.”

Bloomberg reported the post Friday morning.

Google searches for “how can I move to Canada” surged last month after Trump proved a favorite in the Super Tuesday primaries, and the Canadian government’s immigration site experienced delays, according to The Washington Post.

While for many Americans threats to move to Canada may be mere bluster, Canada seems to be serious about poaching Silicon Valley tech talent. Bloomberg reported a group of Canadian mayors will visit California next week and make stops at tech companies including Facebook, Twitter, Square and Google to talk up Canada’s growing startup scene.

“The embracing of diversity as opposed to it being some sort of political issue is a huge advantage we have,” Toronto Mayor John Tory told Bloomberg. “We try to have a political culture that is slightly less divisive.”

Trump has been criticized for his inflammatory stance on immigration — among other things — calling for a wall along the Mexican border and a ban on Muslim immigrants. Canada’s newly elected prime minister Justin Trudeau, who has welcomed Syrian refugees to Canada, provides a sharp contrast to Trump’s rhetoric.

Photo: Republican presidential candidate Donald Trump, accompanied by New Jersey Gov. Chris Christie, left, takes questions from members of the media during a news conference on Super Tuesday primary election night. (AP Photo/Andrew Harnik) 


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  • If Trump is making these ‘Techies’ so scared they will move to Canada, I say good riddance as these means more jobs for those who stay!

  • JoJo

    Scarecrow, sadly your notion is incorrect. While I would like nothing more than to have the young crybabies move to Canada, they will be creating new jobs, not leaving vacancies in California. So it would not be an economic win for us. Might even be a loss if we buy products they produce, with no reciprocal trade coming back.