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CUPERTINO, CA - SEPTEMBER 09:  Apple Senior Vice President of Worldwide Marketing Phil Schiller announcees the new iPhone 6 during an Apple special event at the Flint Center for the Performing Arts on September 9, 2014 in Cupertino, California. Apple unveiled the two new iPhones the iPhone 6 and iPhone 6 Plus.  (Photo by Justin Sullivan/Getty Images)
CUPERTINO, CA – SEPTEMBER 09: Apple Senior Vice President of Worldwide Marketing Phil Schiller announcees the new iPhone 6 during an Apple special event at the Flint Center for the Performing Arts on September 9, 2014 in Cupertino, California. Apple unveiled the two new iPhones the iPhone 6 and iPhone 6 Plus. (Photo by Justin Sullivan/Getty Images)
Michelle Quinn, business columnist for the Bay Area News Group, is photographed for a Wordpress profile in Oakland, Calif., on Wednesday, July 27, 2016. (Anda Chu/Bay Area News Group)
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Apple prides itself for breaking new ground, but the iPhone 6 and the iPhone 6 Plus it introduced Tuesday imitates its competitors, mostly Samsung, by offering bigger phones.

The iPhone 6 has a 4.7-inch screen. The iPhone 6 Plus has a 5.5-inch screen. The older iPhone models is 4 inches on the diagonal. Samsung s Galaxy is 5.7 inches.

Images of the new phones flashed behind Tim Cook, Apple s CEO, with the slogan, Bigger than bigger.  

Why make the switch? Some customers told that they found a bigger screen more useful.  

Part of the reason Samsung went the route of bigger screens is because many Asian customers often do not have home computers, relying on their phones for their computing and Internet access. There is greater demand for the phablet market, says The Guardian.

But Apple has followed others before only to completely outpace them. Think what happened with the iPod and the MP3 players. Keeping with Apple s aesthetic, the new iPhones are thinner.

 

Photo: Apple Senior Vice President of Worldwide Marketing Phil Schiller announces the new iPhone 6 and iPhone 6 Plus during an Apple special event at the Flint Center for the Performing Arts on Sept. 9, 2014 in Cupertino. (Justin Sullivan/Getty Images)