GoPro goes to the dogs

What better way to celebrate National Dog Day 2014 than for GoPro to unveil Fetch, its new camera-carrying harness that will turn your hound dog into the next Hitchcock.

GoPro, of course, is the red-hot San Mateo-based maker of affordable, wearable, mountable, submersible and incredibly cool high-definition personal cameras, often favored by the extreme-sports set.

After going public recently, GoPro must have realized that many of its camera-owning customers had been going nuts attaching their GoPros to not only their surfboards, mountain bikes and snowboards, but also to their pets at home. YouTube is awash with homemade movies shot with the help of a GoPro-carrying turtle, kitten, dachshund or pony.

Take this one for example: “GoPro Dog – A Day in The Life of Kimbo – Camera mounted on my Rottweiler at the woods.”

You can see how addictive this behavior might become? Well, GoPro did and now we have Fetch, as described here by its makers:

Digging, running, swimming, hunting and exploring – dogs can now showcase their world using the new Fetch mount from GoPro, Inc., the company’s first pet accessory. The Fetch dog harness has two mount locations for HERO cameras – one on the back for over-the-head shots and another on the chest for a field of view closer to all the action. The fully adjustable mount is designed to fit small dogs of 15 pounds (7 kilograms) to large breeds up to 120 pounds (54 kilograms).

“The adaptability and versatility of GoPro cameras make them the perfect device to document life from a dog’s point of view,” said Paul Osborne, GoPro’s senior director of product management.

 

The Fetch harness costs $59.99. The camera, of course, is NOT included, but you can grab a GoPro HERO3 for under $200.

Photo: Patrick May’s beagle Lucy and her cousin Tashi.

 

 

Patrick May Patrick May (331 Posts)

With more than 30 years on the front line of daily American journalism, I'm currently a staff writer with the San Jose Mercury News, covering Apple and writing people-centric business stories from Silicon Valley.